Five Competitive Forces: Bargaining Power of Buyers (Non-Profit)


In this lesson, the teacher will address a sub-element of the “five competitive forces” management theory: Bargaining Power of Buyers. Students will read the Knowledge@Wharton article: “Warm’ or ‘Competent’? What Happens When Consumers Stereotype Nonprofit and For-profit Firms.” Then students will role play the roles funders and non-profits have in order to understand the buying power of funders.

NBEA Standard(s):
  • Management, II. Management Theories

Lesson Plan Details:

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