Five Competitive Forces: Bargaining Power of Buyers (Local)


In this lesson, the teacher will address a sub-element of the “five competitive forces” management theory: Bargaining Power of Buyers. Students will read “Power to the People or Just a Fad? Forecasting the Future of Group Buying Sites.” Then students will participate in a roleplay where they will assume the roles of buyers and sellers in a buyers’ market to determine how market forces can affect a seller’s ability to sell products.

NBEA Standard(s):
  • Management, II. Management Theories

Lesson Plan Details:

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