A Kinder Entrepreneur for Global Business: Putting Yourself in the Shoes of Others
Submitted By:Kamaila A. Sanders, The University of Pennsylvania
Subject(s):Entrepreneurship, International Business, Marketing
Grade Level(s):9, 10, 11, 12
Students will begin this lesson by reading the article, “Why Global Business Needs Kinder, Gentler Entrepreneurs and Leaders.” After a short discussion on the article, students will watch brief travel videos on a select number of countries and then choose one of those countries around which to create a travel- related business.
Entrepreneurship, I. Entrepreneurs and Entrepreneurial Opportunities
Marketing, II. Consumers and Their Behavior
International Business, II. The Global Business Environment