Five Competitive Forces: Threats from New Entrants/Substitutes (National)

Overview:

In this lesson, the teacher will address a sub-element of the “five competitive forces” management theory: Threat New Entrants/Substitutes. Students will read “Netflix: One Eye on the Present and Another on the Future,” then engage in an exploration activity analyzing how companies compete with each other on a national level.

NBEA Standard(s):
  • Management, II. Management Theories

Lesson Plan Details:

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