Five Competitive Forces: Bargaining Power of Buyers (Non-Profit)
Submitted By:Mustafa Abdul-Jabbar, University of Pennsylvania
Date:November 6, 2011
Grade Level(s):9, 10, 11, 12
In this lesson, the teacher will address a sub-element of the “five competitive forces” management theory: Bargaining Power of Buyers. Students will read the Knowledge@Wharton article: “Warm’ or ‘Competent’? What Happens When Consumers Stereotype Nonprofit and For-profit Firms.” Then students will role play the roles funders and non-profits have in order to understand the buying power of funders.