Creating a Business Plan Lesson 3: Analyzing the Market

Overview:

In this lesson of the unit Creating a Business Plan, students are introduced to marketing and the purpose of analyzing the market. In this lesson, students will work in groups and begin to analyze the current marketplace for their products and how those products are being marketed.

NBEA Standard(s):
  • Entrepreneurship, II. Marketing
  • Entrepreneurship, IX. Business Plans

Lesson Plan Details:

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