Articles in Tech Buzz

Digital Rockers: Emerging Musicians Use Online Media to Turn Up the Volume

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Maybe you caught Taylor Swift’s live stream on Yahoo a few weeks back. Yes, that was the 24-year-old music sensation releasing her new album, debuting her new Shake It Off video simultaneously on Vevo and answering Instagram, Twitter and Facebook questions from fans. More importantly, Swift was showing off her mastery of online media as a means of self and music promotion. Social media has changed the music business, which as KWHS explores, is especially powerful for lesser-known artists and performers.

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Understanding the Mobile Wallet Market

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Shoppers with a mobile wallet app can start using their smartphones to make payments at any store that uses a near-field communication reader available at checkout. Lots of companies, from Google to startup Venmo have entered the mobile wallet market, and yet consumers are slow to adopt this new payment method. What’s behind the lack of popularity? Will mobile wallets ever become the norm? This Knowledge@Wharton article – with KWHS commentary from young Silicon Valley tech whiz Daniel Brusilovsky – explores these questions and more.

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An Intelligent Glove, a Smartphone App and a Teen’s Perspective on What’s Missing in School

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Jake Coppinger, 17, has always loved technology. When he didn’t get the type of experimentation he was looking for in high school, he began to explore bigger and better ways of creating things on his own. The result? Swirlesque, an intelligent glove that can recognize hand gestures and communicate with a Smartphone to connect to any Internet-enabled device. Coppinger discusses the power of innovative thinking, both inside and outside the classroom.

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Ken Tokusei Talks Technology and Ping-Pong from Inside Google Japan

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Any opportunity to step inside the almighty Internet giant Google is a treat. KWHS sat down with Ken Tokusei, the head of Google Japan, to learn more about the company’s technology, its global mission and what it’s like to work there day-to-day. Tokusei also shares why his interview with the company left him in chills and what Google co-founder Larry Page means by “10x.”

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The Week in Review:

A New Kind of Money: Bitcoin Basics Amidst a Week of Mt. Gox Mayhem

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Have you checked into the cryptocoin scene lately? Even if you haven’t, you may have heard talk of the mysterious Mt. Gox, bitcoin and freaked-out investors. Following the news of the first and most widely known bitcoin exchange suddenly going dark, KWHS helps to demystify the world of digital currency.

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Shout-out to Potential Computer Scientists: Don’t Just Consume Technology; Create It

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Next time you post on Instagram or lose it over a YouTube video, consider the technology behind these essentials of daily life. Sarah Friar, CFO of Square in San Francisco, wants to motivate young women around the world – including Australia, which has a shortfall of 37,000 computer engineers – to consider careers in technology and engineering.

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The Week in Review:

Behind the Wheel of Tesla’s Model S and Elon Musk’s Endless Innovation

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While President Barack Obama is talking about the salvation of the auto industry this week, other car enthusiasts have their eyes on innovators like Elon Musk, CEO and founder of Tesla Motors. This summer, Alexander Mason, 17, visited the electric car company’s headquarters in Palo Alto, Calif., and came away with key insights about entrepreneurial spirit and leadership.

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Student Visionaries Imagine the Future of Advertising

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Frozen flip-flops, premium content and human truth — mash them all together and what do you have? A colorful picture of the future of advertising. During a recent Wharton event, students talked to advertising and marketing execs about the messages they create and the consumers they hope to reach.

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